Stratford Apartments

Project overview

Designed to help guests choose a property and plan their stay

Stratford Apartments needed one clear website for two self-catering properties in Blackpool's quieter North Shore. The design introduces both Stratford Apartments and Alexandra Holiday Flats without making visitors work to understand the difference, with practical details, strong photography, and straightforward routes into each property.

The homepage includes a simple availability enquiry, guest reviews, dog-friendly information, local transport guidance, and useful Blackpool content. Live event listings and local guides give people a reason to explore beyond the accommodation pages while helping them plan more of their stay in one place.

The result feels warm and personal while staying quick, accessible, and easy to use on mobile, where many holiday searches and enquiries begin.

The project is also a practical example of thoughtful guest house web design in Blackpool built around direct enquiries, useful visitor information, and trust.